The Essential Guide to AI
How sportsbooks can lead with AI:
A 3-step playbook to win the
race to real-time personalisation
The sports betting industry is poised to become one of the next major verticals revolutionised by artificial intelligence.
We’re urging sportsbooks to get ahead of the pack with this playbook to find out how they can win.
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In this free playbook, you'll find:
✅ A practical guide on how to successfully lead and embed AI within your strategy and organisation
✅ An in-depth exploration of strategic goal alignment and measurement – and why early tangible successes are important
✅ Six real use cases and examples of how AI can personalise every step of the player journey
✅ A detailed step-by-step breakdown on how to build a successful business case for AI (including how to speak the language of your CFO)
✅ A bonus deep dive into the build or buy conundrum - AI is moving too fast to just pick one
Kickstart your AI roadmap now to join the race to real-time personalisation, download the playbook to get started.
Get the Playbook
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10% NGR increase
with personalised bonuses-4.png)
2.5% uplift in customer retention
for weekly player retention.png)
3x improved engagement
with personalised recommendations.png)
72% earlier serious problematic play identification
versus typical operators.png)
99% quicker churn prediction
than traditional approaches
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