Role

Head of Finance

We are seeking a high-energy, ambitious and communicative Head of Finance to take full ownership of financial operations and actively contribute to shaping the financial performance of a fast-scaling SaaS business. This hands-on role is ideal for a proactive self-starter who thrives in a dynamic, growth-oriented environment.

Reporting directly to the CEO, the Head of Finance will play a critical role in financial decision-making, ensuring strong fiscal governance while supporting the company’s commercial objectives. The ideal candidate has experience scaling a company and is comfortable managing international financial operations. They will drive operational efficiency, optimise financial performance, and provide strategic insights to leadership, board members, and shareholders.

 

What is exciting about Future Anthem? 

  • There is huge growth potential here – we're only scratching the service in our market.
  • We have a culture of flexibility and trust, and we pride ourselves on seeing people as humans, not just employees.
  • Diversity and inclusion are very important to us, we have a large mix of nationalities, and you have the option to exercise out ‘work anywhere weeks’.
  • Our retention rate is exceptionally high, a testament to the great culture and amazing people you’ll be working with.  

 

 

About us

Future Anthem is a pioneering AI and data science company transforming player experiences in gaming, sports betting, lottery and bingo.
Its flagship product, Amplifier AI, personalises every step of the player journey, offering quick-to-deploy modules for real time in-session experiences, dynamic audience creation that super-charge personalised marketing, and individual content recommendations on or offsite – all proven to empower operators, platforms, and studios to retain players for longer.
By leveraging advanced AI models and real-time data, Amplifier AI empowers operators to deliver tailored, responsible, and engaging player experiences. With seamless integration and proven results, Amplifier AI ensures measurable growth across casinos, sports, and lottery platforms.
Trusted by the world’s leading brands—including William Hill, Buzz Bingo, EveryMatrix, and British Columbia Lottery Corporation — Amplifier AI is transforming the industry with AI-driven personalisation.
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Key Responsibilities:

  • Financial Operations (FinOps): Oversee financial operations, including managing our third-party supplier - Novabook.
  • Financial Reporting & Compliance - Manage year-end accounts and tax submissions, including R&D tax credits.
  • Performance reporting:
  • Prepare monthly reporting packs (Management Accounts, Board Reports, KPI Reporting).
  • Conduct revenue and margin analysis and product/client profitability reporting.
  • Oversee cloud reporting and cost management.
  • Budgeting and Forecasting: Develop and track the annual budget, providing insights to senior leadership.
  • Payments & Collections: Process payment runs, oversee debt collection, and ensure smooth cash flow management.
  • Equity and Share Management: Administer share options and work with external advisors on EMI valuations and ERS returns.
  • International Finance: Coordinate with external advisors for tax filings and financial compliance in Canada and the USA.
  • Leadership & Stakeholder Management:
  • Report directly to the Leadership Team, Board, and Shareholders.
  • Foster a positive, high-engagement finance culture within the organisation.
  • Take ownership of financial processes and drive strategic improvements.

 

What We’re Looking For

  • Conviction – strong character to lead the finance conversation in Anthem
  • Accuracy – attention to detail, with clear planning and focus on achieving tasks and growth
  • Strategic mindset – ability to balance financial controls with commercial acumen.
  • Growth-oriented – with the drive to shape the financial strategy of a scaling business.
  • Strong leadership qualities – a happy self-starter with energy, ownership, and accountability.
  • Comfortable with international finance – some experience managing finances across multiple jurisdictions.

 

About you

  • Experience in SaaS or Gaming industry, ideally in a company that has scaled from £10m to £50m.
  • A Master’s degree or professional accounting qualification (e.g., CPA, ACCA, CIMA) is highly preferred.
  • Strong understanding of financial statistics and accounting principles.
  • Working knowledge of all statutory legislation and regulations.
  • Excellent Excel and financial forecasting/planning skills.
  • Proven experience in financial planning and analysis with previous experience overseeing finance, accounting, budgeting, control, and reporting.
  • A solid understanding of financial software and systems.
  • Ability to strategise and solve problems.
  • Excellent attention to detail and ability to work under pressure.
  • Tech-savvy – familiar with financial tools and cloud-based finance systems.
  • Strong interpersonal, communication, and presentation skills.



Salary - £80,000 - £90,000 - depending on experience (+ bonus).

Flexible working patterns will be considered.